The price of iPhone products has always been very expensive, and among all mobile phones, second-hand iPhone is also the most valuable. Why is the iPhone so expensive?
IPhone helps operators upgrade users to higher income data services. In general, consumers do not pay these high prices. Those who pay the full price are the mobile operators - 270 mobile operators. When deciding whether to sell iPhones, operators do not consider factors such as fashion or fanatical fans, but solid economic reality - average revenue per user (ARPU), customer churn, network costs, depreciation, return on investment, etc., which is conducive to operators to better occupy the market.
The market positioning of iPhone products is medium and high-end users, although the iPhone 5C shows signs of tilting towards low-end users. But compared with other mobile phones, the price is still not cheap.
The continuous creativity of iPhone products is the root of Apple's invincible myth in the market in recent years. Unique IOS operating system, and the latest iPhone 5S has fingerprint recognition function.
These are the four reasons why iPhone products are expensive. The fundamental reason lies in Apple's continuous creativity.